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Published August 31, 2015 by Cappuccino Connection

Coffee Trends 2015

Some interesting results from the 2015 Zagat Coffee Survey.

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Trends

cafe marketing coffee drinking trends Useful information

Published August 25, 2015 by Cappuccino Connection

Mexican Coffee Recipe

Photo by Food Republic

Photo by Food Republic

Delicious sweet boozy jolt to shake up your day.

Ingredients

  • 2 teaspoons sugar, divided
  • 3 ounces tequila, divided
  • 3 ounces coffee liqueur (recommended: Kalhua), divided
  • Ground cinnamon, to dust
  • 2 cups prepared coffee, divided
  • 2 scoops vanilla ice cream, divided
  • 2 cherries

Frost rims of 2 cups with sugar. Pass it through the fire, gilding the edge little by little. Add the tequila and the coffee liqueur to them tilting the cup a little towards the fire so that the liqueur begins to flame. Dust with cinnamon. Immediately add hot coffee and a scoop of vanilla ice cream. Top with a cherry.

Recipes

cafe marketing coffee drinking recipes

Published August 24, 2015 by Cappuccino Connection

Oh-So-Decadent Affogato

Photo by Antonis Achilleos.

Photo by Antonis Achilleos

This recipe oozes with deliciousness all over thanks to the Food Network Magazine.

Ingredients:

  • Ice cream (coffee, chocolate or vanilla)
  • Espresso
  • Brewed coffee
  • Optional: shaved dark chocolate and chopped hazelnuts

Place 2 small scoops of ice cream in a coffee cup, then pour in a shot of espresso or 3 tablespoons strong brewed coffee. Top with shaved dark chocolate and chopped hazelnuts.

Tips

cafe marketing coffee drinking recipes tips

Published August 18, 2015 by Cappuccino Connection

Berry Orange Sky Smoothie

Photo by tasteofhome

Photo by tasteofhome

This all natural smoothie is great for breakfast, as an after workout cool down, or simply a healthy treat. You can also add protein powder to any smoothie recipe below for a delicious meal replacement smoothie.

2 oz. orange juice
6 oz. Dr. Smoothie Strawberry Banana Concentrate
16 oz. cup of ice

Add the ingredients, in the order listed, above and blend. Pulse in 1/4 cup of strawberries for 2 seconds. Yields 16 oz. finished beverage.

Recipes Tips

cafe marketing fruit smoothie recipes tips

Published September 17, 2014 by Cappuccino Connection

2014 Trends in Coffee Shop Design

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Photo by Tim Sugden

Here are 9 trends in coffee shop design as found by Bon Appétit Magazine:

  1. Pale wood – Use it for your tables to shelves and counters.
  2. It’s in the beans – Don’t just focus on taste, customers are just as interested in the origins of the coffee.
  3. Pay Pal – Download this app on your table and make the sale go even faster and smoother.
  4. 70s baby!  – Pull out those vintage 70s music and hit play!
  5. House Drink – Make sure to create your own signature house drink.
  6. Coffee and more – Add a sparkling water chaser to an espresso.
  7. Merchandise for sale – Designate a section in the shop for the sale of your merchandise products (roasted-in house beans, branded mugs, tote bags, chocolate, etc).
  8. Efficient machines – Choose efficient machines that help the coffee making easier.
  9. Fresh Flowers – Display fresh wildflowers.

Entrepreneurship Interior Design

cafe marketing trends

Published September 17, 2014 by Cappuccino Connection

Unusual Coffee Gadget Must Have: Bonaverde

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Photo by Co.Design

This revolutionary machine promises to deliver the perfect roast in one easy step. Yes, the Bonaverde roasts, grinds and brews your coffee. No more waiting for that morning coffee! The invention is the brainchild of founder, Hans Stier who launched the company in 2012 and with the help of Kickstarter also managed to fund it. It’s mission is to bridge the gap between farmers and consumers closer together. This will allow the opportunity for consumers to learn more about the origins of their coffee and the hardworking farmers as well as it how it is processed. Pre-orders can be made now.

Technology

cafe marketing trends

Published September 15, 2014 by Cappuccino Connection

Coffee Shop Web Design 101

Are you contemplating on hiring a web designer to create your new coffee shop website but feel clueless about the whole process? Thanks to DesignModo, this helpful infographic will cover everything you need to know about the web designer/client expectation and phases of your project leading to its launch.

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Entrepreneurship

cafe marketing technology

Published August 29, 2014 by Cappuccino Connection

Why Your Coffee Shop Should Move Next to Starbucks

11111-national-starbucks-jobsDo you feel intimidated against megabrands such as Starbucks? Don’t be. According to Bloomberg Businessweek, a new study recently found that Starbucks don’t kill local coffee shop business, it actually increases sales:

The study, which was published in the Journal of Marketing Research, found that when a bookstore advertised that its “main competitors are large multi-billion dollar corporations,” people were more likely to buy books and to spend more money on them than if no competitor was mentioned. And when the participants were offered $1 or a chocolate bar as compensation for being in the study, they opted for the chocolate when they thought it was facing a challenge from a larger candy company.

The study also suggests that coffee shops that are closer to Starbucks tend to have higher reviews on Yelp. The researchers found that when people reviewing a Peet’s Coffee & Tea store mentioned Starbucks more often, the overall rating of the Peet’s store increased.

Information

cafe marketing

Published August 25, 2014 by Cappuccino Connection

Trending: Coffee Shops are the Quickest-Growing Industry

coffee_cupAccording to a recent article by Bloomberg Businessweek, coffee shop sales are up by 9 percent last year. The article also states that:

The boom is being driven by large chains. Of the country’s roughly 26,500 cafés, Starbucks accounts for more than 11,400 of them, Dunkin’ more than 7,600 more, and both are expanding. Only about 5,000 cafés in the U.S. are now run by independent operators and small chains, defined as businesses with 30 or fewer units, according to Technomic. While independent coffee shops are doing well—sales increased 6 percent last year—small chains saw sales drop 5.5 percent.

Still deciding whether to open up your own coffee shop? Now is a better time than ever! And if you need supply ideas for your shop, check us out as we carry top quality coffee and beverage supplies including high-end specialty  beverage equipment.

Entrepreneurship

cafe marketing Entrepreneurship

Published August 6, 2014 by Cappuccino Connection

Ways to Attract More Customers

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Standout in your local market and improve your brand by considering these ideas that are trending across the country:

Live Music

  • Feature a special upcoming or established music band to play to draw an eclectic crowd.

Stand Up Comedy

  • Invite a local or national comedian to perform for a comedy night.

Art Gallery

  • Partner with a local artist or art gallery to feature art in your coffee shop.

Guest Speaker

  • Offer a special event featuring a guest speaker on various topics that can range from business, motivation, inspiration, etc.

Book Signing

  • Invite a local author to do a meet and greet session.

Short Film/Movie Night

  • Feature an exclusive showing of a short film or movie night around the holidays such as Thanksgiving, Christmas, New Year, Valentine’s Day, etc.

Fashion Show

  • Reach out to a local art college and bring in some budding fashion designers to feature their latest work.

Trends

cafe marketing tips

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About Fresh Java

The Cappuccino Connection is a wholesale distributor of coffee and specialty beverage equipment and supplies. Fresh Java is our blog where we share recipes, ideas and tips with our customers.

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